What is a Buyer’s Agent, and How Can They Help You?

Dion Marsden
October 23, 2024
Buying a property is exciting—but it can also feel overwhelming. Melbourne’s property market is competitive, fast-moving, and tricky to navigate without help. This is where a buyer’s agent steps in to make your life easier. But what exactly do they do, and how can they benefit you?
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What is a Buyer’s Agent?

A buyer’s agent is a licensed real estate professional who works exclusively for you, the buyer. Their job is to find properties, negotiate deals, bid at auctions, and make sure you secure the right property at the right price.

Unlike real estate agents who represent sellers, a buyer’s agent is focused entirely on your best interests. They can also give you access to off-market properties—homes not listed publicly—which can make all the difference in a market as competitive as Melbourne.

Why Should You Use a Buyer’s Agent in Melbourne?

Melbourne’s property market is one of the most competitive in Australia. Prices vary widely between suburbs, and properties sell fast—sometimes without even being listed online.

Here’s how a buyer’s agent can help you:

    • Save time: Skip endless inspections and let the agent do the searching for you.

    • Access exclusive properties: Find off-market homes and opportunities before anyone else.

    • Handle auctions with confidence: They’ll bid on your behalf and develop a winning strategy.

    • Negotiate better deals: With an expert negotiator on your side, you’ll pay the right price, not the highest one.

    • Stay ahead of market trends: They know which suburbs are growing and where to invest.

    Who Benefits the Most from Hiring a Buyer’s Agent?

    Buyer’s agents aren’t just for high-end investors. Here’s who can benefit the most:

      • First-home buyers: Get help navigating the process and avoid costly mistakes.

      • Busy professionals: Save time by letting someone else handle the legwork.

      • Investors: Access off-market properties and make smart investment decisions.

      • Expats or interstate buyers: Have someone on the ground in Melbourne working for you.

      What Are Off-Market Properties?

      Some of the best properties in Melbourne never make it to public listings. These are known as off-market properties – homes sold directly through an agent’s network.

      How do buyer’s agents find them?

        • They build relationships with real estate agents who tip them off to upcoming listings.

        • They connect with developers offering pre-market opportunities.

        • They often hear about properties before they’re advertised, giving you first access.

        Off-market properties give you a huge advantage – fewer buyers competing means less stress and better deals.

        FAQs About Buyer’s Agents

        How much does a buyer’s agent cost?

        We operate on a transparent fee starting from $10,900 (incl. GST) of the purchase price. This covers everything - from property searching to negotiating and securing your new home. There are no hidden costs, ensuring clarity and peace of mind for our clients. On average, clients save tens of thousands of dollars by working with a buyer’s agent, avoiding overpaying on properties. It’s an investment that pays off in the long run.

        Do I need a buyer’s agent for every property purchase?

        Not necessarily, but they’re invaluable in competitive markets or if you’re looking for off-market deals.

        What areas do Marsden Buyers Agents cover?

        We specialise in Melbourne and surrounding suburbs, providing expert advice no matter where you want to buy.

        Can a buyer’s agent help with auctions?

        Yes! We’ll create a strategy and bid on your behalf, helping you stay calm on auction day.

        Final Thoughts

        Buying property doesn’t have to be stressful. With a buyer’s agent on your side, you’ll have access to exclusive properties, expert advice, and someone to guide you every step of the way—from inspections to negotiations to settlement.

        Whether you’re buying your first home, upgrading, or investing, working with a buyer’s agent can save you time, money, and hassle.

        Thinking about buying in Melbourne? Reach out to Marsden Buyers Agents to see how we can help you find the perfect property, stress-free.

        author avatar
        Dion Marsden Director & Lead Buyers Agent
        At Marsden Buyers Agents, I leverage my extensive industry knowledge and commitment to excellence to guide clients smoothly through their real estate journeys with transparency and unwavering support.

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